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Press review Tech Magazine

Weekly News: The Two-Faced Approach to Regulating Big Tech

The Two-Faced Approach to Regulating Big Tech; why ransomware attacks keep on happening ; and how VR could change real estate.

The Two-Faced Approach to Regulating Big Tech

Regulating Big Tech. Big The popular Chinese short-form video app TikTok has been making headlines since its origins back in 2018. The reasons behind its quick ascend to fame are a no-brainer. 

TikTok lets anyone produce and edit videos effortlessly, and is powered by an incredibly effective recommendations algorithm that makes scrolling down its feed highly addictive. 

The platform has also become a meeting place for younger generations that had so far eluded traditional social media outlets like Twitter and Facebook. And brands love that.

Given its huge monetization potential, then, it’s no surprise that TikTok’s has also attracted the attention of powerful interests. For good and for ill.

After threatening to ban the app under suspicions of Chinese-sponsored espionage, the U.S. government –and Trump– had a new message: 

It’s okay as long as Microsoft buys TikTok’s U.S. business before mid-September. Oh, and the government should get a cut of the benefits. 

Only that now it appears that Microsoft might want to buy TikTok’s entire global business.

The new episode of this serialised drama comes just a week after Big Tech leaders appeared before U.S. Congress to defend themselves against accusations of monopoly and unfair competition. Now one big tech company might get even larger.    

Whatever it takes to win a trade war and fatten the national coffers.

And that’s why ransomware attacks keep on happening

This past month has been a busy one for cybersecurity. 

First Twitter got hacked by what turned out to be an amateur group of teenagers. Then the smartwatch maker Garmin was knocked out by a ransomware attack that kept its services down for days. 

Well, new information emerged this week suggesting that Garmin paid a multi-million dollar ransom in exchange for a decryption key to recover its files. 

Garmin would have supposedly made the payment through an intermediary, Arete IR, which provides ransomware negotiation services. 

A great ending for EvilCorp, the Russian hacking organisation thought to be behind the attack. Or maybe not? 

In fact, Arete IR claims that WastedLocker, the ransomware strain used in this occasion, is not consistent with the Russian group’s modus operandi. Another player might be responsible.

Whoever is the real culprit,  the fact that a large multinational company like Garmin has opted to pay the ransom sets a dangerous precedent in the fight against cybercrime. 

No wonder these attacks keep on happening.

Also read our Weekly News: A Ransomware Attack, Self-Taught Robots and Online Abuse: The Week in Tech News

How VR could change real estate

Taking a virtual reality tour of a new apartment or office is nothing new. The technology has existed for some time now. They were simply not that many incentives to make it a widespread thing. 

With the pandemic, however, shopping for a home without leaving the sofa has acquired more of an appeal. Especially considering that lockdown has left many hungry for a change of scenery. 

Too much time trapped in between four walls tends to make you want to at least change those for walls. 

Although, as the BBC shows in an article published this week, the number of apartment offerings that incorporate a VR tour option remains marginal, things are quickly picking up pace.

The property listing company Zoopla says the coronavirus crisis has tripled the number of virtual viewings for new properties. 

This goes in line with developers and the broader real estate industry, which for years now have been allocating a part of the construction budget of new buildings to developing a VR experience. 

There’s only one big caveat: visiting an apartment in this manner requires you to have a VR headset at home, and they are expensive. At least for now.

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About us Captains’s Log

IT Contractors: How to Manage Your Activity in This Unprecedented Period

The dual health and economic crisis we are going through creates a particularly high level of uncertainty and instability. And it will probably last for a while. How to manage your activity?

In this unprecedented context, independent consultants may fear a drop in the number of new assignments and income. Here are a few thoughts to help you better understand the situation and come up with a strategy to maintain and develop his activity.


Also discover our special guide: IT Job Hunting Done Well: A Step-by-Step Guide

The state of the market

In this period of relative normality, many wonder what the next few months will look like in terms of economic activity. And it is true: the outlook is worrying. All predictions point at GDPs falling across the world’s biggest economies.

While not the hardest hit, the IT industry will nonetheless feel the impact of the Covid-19 crisis. Gartner recently published a new report in which it estimates that global CIO spending will fall by 8% in 2020.

Before the crisis; during the Gartner IT Symposium, October 20, 2019; the same analyst predicted an increase of 3.7% in 2020. Entering now a period of resource management and reassessment, CIOs will suddenly be forced to prioritize critical services.

IT Pros: How to Work On Remote in the Post-Pandemic World

As a result, many projects are and will be postponed. This isn’t a complete market shutdown or outright cancellation of projects, but the impact is going to be heavy nonetheless. And there’s no denying the fact that freelancers are often one of the first to be scratched of the budget.

However, and this is the first reason to remain positive, IT freelancers are also the ones who are called on first when projects restart. (We are already seeing this with the confirmation of many migration projects to SAP S/4HANA). Freelancers offer companies a flexibility that is an obvious advantage in a context where business is unstable and where uncertainty remains.

We should also take a closer look at the IT sector, since its different sub-segments are not impacted uniformly. In some areas, the role of the IT department has even been reinforced by the crisis and certain skills are in greater demand.

With the advent of teleworking in particular, IT departments are under heavy pressure to implement dedicated technologies. While overcoming the cybersecurity challenges that go hand in hand with this trend.

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Manage you activity: Tips for adapting in times of crisis

Several best practices can be recommended to manage your activity in times like these. The choice of industry is the first element that deserves the attention of IT freelancers looking for a job. If this choice was already important before the crisis; now it is even more so as all the sectors of activity do not suffer the same impact.

It is, therefore, advisable to sectors that are experiencing a strong peak in activity due to the Covid-19 crisis. Such as mass distribution, health or even online entertainment and education.

The second tip is flexibility. More than ever, the independent consultant needs to adapt to changing situations and be more flexible on certain criteria for choosing an assignment, such as the location or the context of the assignment. It is not about accepting just anything or being underpaid, but simply about punctually and opportunely expanding your usual criteria. For example, it may be wise to position yourself more in the area of TMA (third-party application maintenance) and carry out small assignments rather than embarking on full-fledged projects.

It is also important to pay special attention to your “self-marketing.” As always, you must know how to sell yourself. This can start by taking stock of your skills and aspirations to properly orient the way of presenting yourself before employers. Being active on social and professional online networks is also something that will help you stand out from the crowd and develop new connections.

Finally, you have to continue to train and learn, all while cultivating your softer skills. Keep in mind that the ability to adapt in times of crisis and other interpersonal skills can often make the difference between two similar candidate profiles.

Stay positive

Focus on the positive. We know that we have entered a difficult and complicated period from an economic point of view. However, as we have seen, there are several things that should keep IT freelancers positive. First of all, the IT sector is largely spared compared to other sectors (tourism, catering, hotel industry, etc.).

Secondly, the pandemic has strengthened the role of IT departments (setting up teleworking, cybersecurity, etc.), and the current circumstances can encourage companies to resort to hiring more freelancers.

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Growing your career: permanent & freelance IT Consultants

How to Advance Your Career as an IT Freelancer

Freelancing is often spoken of as the future of work. Many people turn to this way of life to gain more autonomy and freedom and be able to focus on the kind of work they enjoy the most. In the world of IT in particular; where the share of freelance workers keeps on growing, the career prospects are very promising. Freelancers are not limited by that many obligations and can develop professionally as they wish. How to advance your career as an IT freelancer?

When you are an employee in a company, your career development is often planned and monitored by the HR department or by management. When you are a freelancer, you have to put in place a professional development plan by yourself.

Here are a few tips on how to do that.

Technology and IT, a rewarding sector for freelancers

In the digital and technological fields, freelance workers generally have no difficulty finding new assignments, but finding the dream assignment is another story.

With equal experience, a tech or IT consultant such as a full-stack developer will have less difficulty finding interesting opportunities than a freelancer in the creative arts. The technology sector is a one particularly sought after by companies, with the best organisations competing to attract and retain the best talent out there.

Top freelancers performers in tech are in high demand, and that is an advantage for anyone who is qualified and passionate about their area of ​​expertise.

Advance your career as an IT freelancer: specialize to evolve

The top freelance consultants are usually former junior freelancers who have evolved through countless assignments over the years. The choice of your missions, then, is key in the construction of a solid professional progression.

Expert profiles, those that are very specialized in a given technology, are very popular with companies. Think carefully and specialize in a skill or technology that is booming right now or will do so in a couple of years. Consultants specializing in cloud, cybersecurity and data science are very popular right now. For example, as companies wage a war for talent to fulfil their digital transformation goals.

By choosing a promising area of ​​expertise and developing your skills over time, you can achieve a higher average daily rate (ADR). Keeo on re-skilling so that your rate can increase over time. It is about constantly re-evaluating the added value of your work for your clients.

Evolve by taking on managerial functions

Another option to progress in your career when you are an IT consultant is to become a manager. Project managers or team leaders tend to access managerial responsibilities. Which often validate their technical or business skills, and allow them to work on larger projects.

This type of evolution is often considered the golden road to progress when working in IT. Since it allows you to “climb the ladder” in a consistent way. But managerial roles are not suitable for all profiles and are not an end in themselves for many IT freelancers, who prefer to focus on their area of expertise.

Manage your own skill development in order to advance your career as an IT freelancer

To develop your career as an IT consultant, you obviously need to gain experience. But don’t neglect training! And that’s not only because technologies keep evolving at a rapid pace. But also because you need to devise a solid methodology to speed up your skill development.

But that’s not all. Companies are looking for experts with advanced technical skills, but it is also often interpersonal skills that make the difference. Soft skills, such as communication skills, leadership or creativity are more than ever essential to the success of companies’ digital transformation projects.

Many training courses exist to improve these behavioural skills, including online training. Take advantage of them.

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Press review Tech Magazine

Weekly News: Tracking Down the Untrackable

Tracking down the untrackable; News Windows virtual desktop features,; How old is an old dev; Confronting the new data reality… Discover the weekly Tech & IT news.

Tracking Down the Untrackable

What can be worse than crushing your personal record and not being able to brag about it to your friends online? 

Well, how about, for example, a ransomware attack.

If you are a fitness lover or know someone who fits into this category, chances are you have already heard about the Garmin hack. 

The American GPS and smartwatch maker was down for almost three days, its data and services held hostage for a ransom of $10m. As a result, users were unable to sync their devices with Garmin’s ecosystem of apps. 

Evil Corp, a Russian hacking group behind a recent string of attacks on U.S. companies, is thought to be responsible for the incident.

Discover our interview: A Career in Data Science: Unlocking The Power of Data with AI

New Windows Virtual Desktop features

With the current pandemic, being able to deliver a secure Windows 10 desktop experience to remote workers has become a must for many companies. 

First introduced under public preview, the Virtual Desktop updates are now generally available

The new, now-polished features include:

  • Azure portal integration and role-based access control (RBAC)
  • Scalable user management via the Azure Active Directory (Azure AD)
  • Monitoring logs now stored in Azure, for quicker troubleshooting and analysis
  • A/V redirect for Microsoft Teams
New Windows Virtual Desktop features

How old is an old dev?

Unfortunately, age discrimination remains an issue in most industries and professions. 

Whereas experience was once unanimously revered and treasured, our fast-paced society often tends to see older professionals as necessarily outdated. Rather than being the exception, IT is one of those areas in which the gap is even wider. 

In a short paper published earlier this year, software engineering students went through popular online articles and related discussions on Hacker News to analyze how the media portrays the employability of older developers. 

“Too old to be a developer” seems to be a common theme.

Discover our interview: How To Code Well: Taking Breaks and Other Pieces of Timeless Career Advice

How old is an old dev?

Confronting the new data reality

European data watchdogs aren’t wasting any time. 

Shortly after the European Court of Justice stroke down the Private Shield dataflow agreement between the U.S. and the E.U., the European Data Protection Board warned there will be no regulatory grace period.  

Companies relying on the cross-Atlantic flow of data to conduct operations and sell products and services will have to adapt; and fast.

Confronting the new data reality

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Growing your career: permanent & freelance IT Consultants

Should You Become a Freelance S/4HANA Consultant?

If you are an S/4HANA expert living the 9-to-5 life, chances are that you have considered going independent at some point. No one would blame you. Becoming a freelance S/4HANA consultant can be a solid career choice  

Proof of this is the resurgence of self-employed workers we have been experiencing since 2018. However, this sweet desire often clashes with the harshness of reality. Plus, this lifestyle is not for everybody.  

Hence the importance of being prepared. It is essential that you ask yourself the right questions at the right time. Focus on these essential questions. 

Here are a few honest questions you should ask yourself before blindly jumping head-first into the unknown. 

The real reasons for your wish to be a freelance S/4HANA consultant

The first question you need to answer bluntly is why you really want to become a freelancer. What are your underlying motivations? Would you like to have more free time or no longer depend on an employer? Or is it because you would like to have a wider variety of projects from which to choose? Is it for financial gain? 

If your main arguments are mostly “anti-wage,” well – that is not always a good sign. There is the danger of opting for independent employment as a means of escape rather than as a set career goal. If it is only a question of no longer being a permanent employee, it is very likely that you will quickly be faced with the harsh reality. Being a freelancer doesn’t mean drinking French press coffee and decorating your table with a succulent plant while strumming a few hours a day on your keyboard. It is a real commitment, a new way of living and organising your day. 

You should take a look at what kind of relationship you have with work, identify your professional aspirations and define your priorities.  

Assess your strengths and areas for improvement 

Most often, someone embarking on a freelancing life already has years of salaried employment behind their back. They are, hence, well aware of their strengths and weaknesses. Making an honest self-assessment is a must to orient your future moves.

If you are disorganized by nature, for example, it will be good to put an effort into developing your organisational skills. You could use one of the many apps targeted at freelancers or improve your time-management methodology

You should also pay attention to your starting point. If you are starting with a non-existent network, this is a disadvantage that you will need to work harder to overcome. If you have a financial safety net, then you have an advantage compared to those who start without any safety net.  

However, don’t turn these disadvantages into barriers. On the contrary, these must be seen as challenges to overcome, to push you to go even further and stay motivated. 

In some cases, it can be a good idea to do a little training before you start, to network a little and save enough money to be able to deal with unforeseen events. Take advantage of this period to clarify and outline your services offer and make a business plan. 

Defining your offer and your target audience 

Freelancing encompasses a large number of roles and services. An S/4HANA consultant must properly market their expertise in order to be successful. Their profile must fit into often-searched categories and nevertheless stand out from competitors. 

There are many questions to ask yourself at this stage: 

  • What services should I offer? Which kinds of jobs do I want to do as a freelance S/4HANA consultant? 
  • What elements should I highlight to stand out from my competition? What are my strengths? 
  • How much is this kind of work worth today? 
  • Who is my offer for? 

Pay attention to state and European regulations 

This step is crucial. Depending on the country you plan to operate in, there will be several legal forms and statutes that you are obliged to comply with. Efficient management of your fiscal and employment status takes knowledge and caution. 

For example, you should find out about the rules governing sick leave and unemployment benefits before you start. The world in which you enter is radically different from the salaried one. 

Creating a personal business entity is a good place to start. Administrative and management procedures are greatly facilitated and you can often benefit from advantageous social contribution rates. Taxation is also interesting here.

Working with industry-savvy recruiters can also help you choose your status and navigate the regulatory landscape.  

Explore our definitive S/4HANA Careers Guide. to gain more insights into S/4HANA careers and how to best approach them.

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IT Decision-makers Tips & errors to avoid

The Top 3 Mistakes to Avoid When Hiring an IT Contractor

What are the top 3 mistakes that you should avoid when hiring an IT contractor? Working with IT contractors keeps getting more and more popular in the world of work. And for good reason: including freelancers in your projects can bring great benefits to your whole team.  

IT contractors are a workforce that is often very qualified and cost-effective. Especially in the context of a one-off increase in company activity or under special circumstances such as the Covid-19 pandemic. However, hiring the wrong freelancers can quickly derail your project and leave you with a bad taste in your mouth.  


Need advice on how to start or develop your freelance consulting business in tech or IT? Need to start a new permanent or freelance assignment? Join Mindquest and get support from our team of experts.


Recruitment: 3 major mistakes to avoid when hiring an IT contractor or freelancer:

1st of top mistakes to avoid when hiring: Not vetting the consultant’s qualifications thoroughly

You need to make sure that a consultant recruited for a particular skill possesses it and in a way that is well-suited to the reality of your project. 

To protect yourself against this difficulty; which can cause harm, both financially and in terms of reputation; it is necessary that you thoroughly vet the veracity of the freelancer’s claims and assess the true depth of their technical skills. Start with these questions: 

  • Has the freelancer provided a list of previous relevant projects? Have you verified their references? 
  • Has the freelancer justified their skills with a document or portfolio of any kind? 

During the interview process, you must ask pointed questions about the candidate’s area of expertise. It will quickly reveal the reality of the situation.  


Also read How to manage the onboarding of IT contractors in 5 steps


2nd mistake : Hiring a Consultant who does not align with your company’s values and culture 

In order to avoid divergences in operating methods, which can lead to confusion and frictions within the teams; it is preferable to choose a freelancer who aligns with the company’s values. Here, you should pay special attention to the candidate’s softer skills. As these are the ones that will determine how well the contractor fits into your existing team. 

The same goes for ensuring that the consultant aligns and complies with legal and confidentiality requirements. Make sure they fully understand your confidentiality policies and non-disclosure agreement (NDA) so that they unknowingly break the contract. 


Also read How to Manage the Offboarding of IT Contractors in 7 Steps


3rd mistake: Setting an inappropriate remuneration rate 

DevSecOps Job Description

The third most common mistake made by companies looking to hire a freelancer is to offer a pay rate that is not in line with market standards. Whether it is higher or lower than what is normally charged in that particular field of expertise and for that level of seniority. 

If you set a daily remuneration that is too high; you will end up paying more than what you need to. Plus, your collaboration with the contractor may not be sustainable in the long term. 

On the contrary, if you set a remuneration that is too low; you will have difficulty attracting good candidates with a suitable level of experience. 

Companies not used to working with freelancers are precisely the ones that usually make these mistakes. Keep in mind that collaboration should be seen from a balanced angle and in a “win-win” relationship. Only then will the collaboration be efficient in the long term. 

Embracing AI Trends in IT Recruitment

Lat but not least, the implementation of AI in recruitment practices has the potential to revolutionize how companies identify, engage, and hire IT contractors.

Here’s a closer look at how embracing AI trends can enhance your IT recruitment processes:

  • Streamline candidate vetting processes.
  • Analyze resumes for relevant skills and experience.
  • Predict candidate success based on data analytics.
  • Enhance decision-making during the hiring process.

By embracing these AI trends in IT recruitment, companies can not only stay competitive but also gain a significant edge in identifying and securing the best-fit IT contractors for their projects.


Don’t miss our Top 5 Strategies to Overcome the AI Talent Gap.


Mindquest, with its commitment to staying at the forefront of industry advancements, ensures that your recruitment strategies align with the latest AI innovations, facilitating a smoother and more effective hiring process.


Would you like to find out more about our recruitment service for IT consultants? Post your requirements now, or find out more about our job offers directly on our Mindquest platform!


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Press review Tech Magazine

Weekly News: A Look at Diversity in Tech

As the Black Lives Matter movement swipes through the globe with renewed strength, it’s time for communities and sectors of activity of all sorts to carry out an honest self-assessment. IT is no exception. Let’s talk about diversity in Tech.

Computerworld looked at census and tech-sector data of a few major Western countries to see how they are doing in terms of ethnic diversity in IT. Spoiler alert: not well at all.

Unfortunately, only a handful of countries track industry-specific ethnic diversity, which complicated the analysis. Of those who do (U.K., U.S. and New Zealand), none comes even close to having an equitable ethnic representation in tech.

The Western IT industry remains disproportionately white, particularly at the managerial level. Workers with Asian ancestry come in second place, but way beyond. 

Much work left to be done. Let’s start by tracking these numbers more consistently.

Diversity in Tech: What’s all that AR buzz about?

Rumours and whispers suggest that Apple will soon introduce its own version of the ill-fated Google Glass. 

The company has spent the last few years making several advancements and acquisitions in augmented reality (AR) and supporting technologies like Lidar. 

Yes, the Google Glass failed strepitously, but Apple has a good track record when it comes to making a new product an indispensable part of everyone’s life — remember the first iPhone? 

With AR seemingly about to become more of a real thing, one might wonder what exactly can be done with it. Especially in business. Here are some examples.

diversity in tech

Closing the data tap

Last week, the European Court of Justice (ECJ) ruled to invalidate the E.U.- U.S. Privacy Shield agreement for data sharing over concerns around privacy and extreme surveillance practices.

The court’s decision threatens to interrupt the free flow of data between the two regions, which serves as the basis for much of today’s digital trade an economic activity. 

A myriad of solutions including Gmail, Zoom calls and CRM systems are all enabled by Privacy Shield. Furthermore, many businesses across Europe trust their data and workloads to U.S. cloud services like AWS and Microsoft Azure. 

But tech giants and the enterprise world are not the only ones that stand to lose much. Thanks to Brexit, U.K. players might see access to E.U. data restricted as well. They can, after all, end up shipping it across the Atlantic anyway.

diversity in tech

The impact of COVID-19 on enterprise IT

A new Forrester report has identified 5 trends that outline the effect that the pandemic will have on technology and business in the short, medium and long term.

The biggest shifts will involve: 

  • Safety and convenience influencing future customer expectations
  • Businesses leveraging digital engagement to create hybrid experiences
  • Firms and governments investing in a new workplace model
  • Companies doubling down on digital transformation
  • Business resiliency becoming a key competitive advantage
diversity in tech

Also discover our article: 20 Amazing Women Leading Europe’s Tech Revolution

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Press review Tech Magazine

Weekly News: A Difficult Relationship With 5G

How is the relationship with 5G? Outlandish theories were spreading like wildfire across the U.K. at the start of the COVID-19 outbreak. 

In a sudden burst of technological ignorance, a few conspiracy-lovers set out to destroy the country’s newly deployed 5G towers. The technology was, of course, behind the mysterious disease. 

Since then, the relationship with 5G is difficult, anti-5G sentiment has grown around the globe, and the rest, as they say, is history.

Only that the U.K. has another major problem with 5G: China. Following raising internal pressure and sanctions by Washington, the British government has banned sales of Huawei’s 5G kit starting January. Network providers will also have to abandon all already-purchased Huawei 5G tech by 2027.

Meant at addressing national security concerns, the decision is likely to delay the U.K.’s 5G rollout by 2 to 3 years. 

Big ‘oops’ from Twitter

No one is safe from cyberattacks. Not even Twitter. 

The company’s IT, PR and legal departments sure had one hell of a day yesterday after news emerged of a high-profile breach involving major firms and public figures. Apple, Elon Musk, Joe Biden, Kanye West. 

It all started when their accounts starting posting invitations to participate in a lucrative Bitcoin scam with a simple message: send 1.000 dollars to this account, and you will get double in return. 

While Twitter blames the breach on a coordinated social engineering attack against its employees, other sources point at a rogue employee who might have helped hackers get inside access.

relationship with 5G

Remote work is here to stay

Newsflash — Gartner survey confirms the writing on the wall: remote work is part of the new normal. 

A sweeping 82% of business leaders are planning on allowing at least some level of remote work moving forward, even after the pandemic is over. 

\Nearly half of companies (47%) will allow employees to work remotely full time, while 43% of respondents are aiming for a flexible week schedule. 

This new set-up highlights the necessary transformation of the CIO role. IT leaders will now have a bigger role within organisations, leading the construction of stronger cloud collaboration environments and helping maintain a cohesive remote corporate culture.

relationship with 5G

The AI bandwagon

53% of global tech and business leaders invested more than $20 million in AI and related talent in the past year, according to a report by Deloitte.  

Although the majority of respondents believe AI will significantly transform their industry in the next 3 years, only 47% of them consider they have a sufficiently skilled AI workforce. 

Ethical concerns, data privacy/regulations and AI failure are among the top concerns keeping executives up at night. 

relationship with 5G

Also discover our weekly news: Eco data centers, a Microsoft hack and the EU’s digital sovereignty

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Job Descriptions Project Manager

E-CRM Project Manager : Job Description

Use our template to create a compelling and comprehensive E-CRM PM job description to attract top talent.


The e-CRM (electronic customer relationship management) project manager position is at the crossroads of the IT, marketing and sales functions. This role occupies an important place in the field of customer relations on the web; since it coordinates the implementation of digital campaigns across all of the digital platforms of a company.


Explore also the role of the SOC Analyst: Job Description

What is the role of the e-CRM Project Manager?

Build the appropriate databases

The experts must first identify the target customers in order to adapt all pertinent actions according to the objectives set. They must then define the means to collect all the relevant data for a given customer. For example, age, family situation, opinion on a product, etc., and they must set up the according processes.

Develop programs to connect with customers

Further, the e-CRM Project Manager must use the right methods to create links with customers and retain them. For example by sending email campaigns. The objectives are to better understand the consumer and retain them to develop sales and generate profit. One of the priorities of the position is therefore to analyze the behaviour of users and their browsing habits.

Put in place strategies to offer products that meet customer expectations

In addition, the goal of the e-CRM Project Manager is to provide value to the customer. To meet their purchasing potential and follow the evolution of their tastes. They need to define a strategy for leveraging visitor and customer data and implement e-CRM solutions to offer products adapted to the profile of each contact. They then set up automated campaigns and tracks their actions to measure ROI.

Required skills to

Excellent analytical and project management skills

The e-CRM Project Manager must also know the client and develop a link between them and the company. For this, they must have robust data processing and analytical skills and a strong appetite for project management.

Good ability to interpret customer reactions

Good interpersonal skills are a must here. The expert is in direct contact with the client and must have good interpersonal skills to be able to interpret user behaviours and needs.

Strong technical knowledge of digital tools

The expert in e-CRM Project Management must have perfect knowledge of the various digital tools employed by the company. In order to carry out the relevant analysis, ensure the correct implementation and monitoring of campaigns. They must also master statistical tools.

Also discover the other Project Managements roles and career paths

The E-CRM Project Manager within the industry

This job has been very popular for some years now and keeps attracting more and more young graduates in commerce, IT or marketing. However, there are not that many available positions, and the hiring rate is relatively low due to strong competition.

This role has developed in many sectors of activity: e-commerce, banking, insurance, telecoms …

Salary of the e-CRM Projet Manager

The average daily rate fluctuates between €500 and €900.

Training of the e-CRM Project Manager

Most e-CRM Project Managers have a university-level degree. Studies in sociology and training as a webmaster also help you gain access to this kind of position. But you should know that prior professional experience is essential before becoming an e-CRM Project Manager.

In terms of evolution; after a few years of experience as an expert in e-CRM Project Management, it is possible to occupy a position of marketing director in a relatively technical context.

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IT Consultants Tips for your daily life as a freelancer

Time Management Tips in remote for IT Professionals

Discover our time management tips in remote for IT Professionals. Having independence in one’s work is a great thing for any driven professional who likes to take the initiative. But it is not all advantages.

Working independently lets you distribute your energy throughout the day as you see fit, giving you more flexibility to dedicate time to yourself and others. Yet all that schedule juggling requires solid time management skills.  

The ability to deal with a fluid timetable has long been one of the key factors of success for tech freelancers. Now, the coronavirus pandemic has catapulted millions of in-house workers into a new workplace paradigm. With 82% of business leaders planning on allowing at least some level of remote work from now on (Gartner), knowing how to take full control of one’s day has become a must for independent and permanent IT professionals alike.    

Here are a few tips on how to achieve full efficiency while working remotely.

Time management tips in remote:

Start by building a comprehensive calendar

It is easy to get overflowed with daily activities and forget about the bigger picture. Especially for newcomers to the remote working life.

Outline all your tasks and upcoming deadlines and incorporate them into a comprehensive calendar. Plan your week and then look at each day, building a schedule that defines clear goals while allowing for some flexibility.

Spending 10 minutes at the start of each day to review your calendar will let you reassess priorities and adjust objectives. Your goals should be “smart”, that is, achievable without excesses. Sort priorities and categorize tasks.

You can use one of the myriads of free calendar apps out there or opt for the more traditional paper version. Whatever works best for you.

Make sure to put some time on your calendar to deal with all the administrative tasks we all love so much (invoicing, timesheets, reporting, etc…). 

Prioritize the most important tasks 

It is advisable to use the morning hours to carry out your most important tasks, namely the ones that will demand the most energy and attention from you. For most people, the morning is the time of day when their brain is most productive. 

Starting with the more tedious tasks will make the rest of your day easier, leaving the less strenuous tasks for when your mind is tired. 

Find an adequate place to work 

You must be comfortable to deliver your best work. Your work environment should nurture your productivity and creativity while promoting general well-being. 

Don’t forget that your body and mind need to rest periodically to remain at full capacity. Choose a work setting that allows you to take breaks throughout the day. An hour of work usually requires 10 minutes of break.

To learn more, read our article: IT Pros: How to Work On Remote in the Post-Pandemic World

The Pomodoro method for time management

To manage your daily schedule in the best possible way, try using the Pomodoro, or ‘Tomato’ method — yes, Italian. 

This technique is designed to help you split your working day by alternating breaks and intense concentration sprints. 

The steps are pretty straightforward: 

  • Focus your attention on a single task at a time 
  • Set a timer to a fixed duration of 25 minutes 
  • Work on that single task for the duration of the timer
  • Once the time has passed, take a break for 5 minutes 
  • Start again from the beginning and, after the 4th repetition, take a longer break (15-30 minutes).   

Plan for the unexpected

Your daily schedule will often be thrown off by unforeseen events that you will have to deal with. As Murphy’s law makes clear, nothing goes as planned. Here, reactivity is key. Allocate some time on your calendar for contingency management so that you are not caught off-guard by unexpected pitfalls. 

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